Ferrari emblem size. What does the Ferrari logo mean? What does the Dodge logo mean?

Read more: Mercedes logo meaning

However, let's start in order, the Ferrari emblem has a direct connection with the First World War. In those days, in the Italian Air Force, a born pilot and ace named Francesco Barraca pulled the strap of the flight service. After the end of this worldwide slaughter, this man was proudly called the Hero of the First World War. It is worth adding a very significant detail, on the hood of the plane of this skilled pilot flaunted the emblem of a dancing horse.

Rumor has it that the founder of the Ferrari corporation still can't muster up the courage to come to Francesco's house. He wanted to ask them for permission to use such a well-known and memorable symbol for every Italian as a company logo. However, time passed and the Barraca family allowed Ferrari to decorate their cars with a dancing black horse free of charge.

There is no doubt that this emblem was extremely spectacular and elegant. The color palette gives the logo a special sophistication. On a golden field, a coal-black horse rears up. True, such a color is not so much a coup by the designer as the designation of the Italian city of Modena, because the golden hue is considered its original color. It was in this town that a man was born whose name is associated with the most elegant and beautiful cars on the planet - Enzo Ferrari.

09:45 / 06.01.2011 Society

Ferrari borrowed the logo from Porsche (PHOTO)

"Bagnet" studied the history of logos of world automobile brands

The logo of automobile brands presents the history of the company, with its emblem reflects the path that the company has traveled since its foundation. Having studied the history of success of automobile concerns, "Bagnet" reveals for you the secrets of creating logos of the most significant players in the automotive market.

Currently, Abarth is a sports "branch" of Fiat, founded in 1949 by Karl Abarth (Karl Abarth). The Abarth sports car logo combines several elements, including the brand name on top of the other elements. The shape of the emblem is a shield that symbolizes strength and power. Since the company was founded in Turin, the three colors on the emblem under the brand name - green, white and red - repeat the color combination on the Italian flag. And the scorpion appeared on the Abarth logo because the poisonous insect is the sign of the horoscope of Karl Abarat (born November 15, 1908 - Auth.). It is made in yellow and red colors, which emphasize the "racing" course of the company.

ALFA ROMEO

The Alfa Romeo brand is also owned by the Fiat concern, and its logo has changed many times, but not significantly. The first Alfa Romeo logo appeared in 1910, when Romano Cattaneo created a round emblem with a crawling snake with a man in its mouth. The emblem of the Visconti house (the dynasty that ruled in Milan in 1277-1447 - Auth.) with a snake swallowing a baby became the prototype of the Alfa Romeo emblem. Today, the company says that they are already symbolized by the ability to endure competition. But to the Milanese coat of arms, Cattaneo added a red cross from the Milanese flag and the brand name Alfa Romeo, highlighted with two knots on the sides, borrowed from the coat of arms of the Italian Savoy dynasty. Over time, however, these dynastic knots disappeared from the Alfa Romeo logo.

Four rings - this is how the German brand Audi is popularly called. But, looking at the new model with rings on the radiator grill on the road, few people thought about what these rings hide. And there are two versions of the birth of four rings. So, it is believed that the logo with rings symbolizes a large-scale merger in 1932 of the four largest automakers at that time: Audi, DKW, Horch and Wanderer. There is also an opinion that Audi logo more ancient roots, and it is directly related to the Olympic Games in Ancient Greece. Be that as it may, both versions are confirmed historically. In 2009, however, this emblem has undergone a slight restyling. Thus, the logo received a new font and a 3D ring design.

Today the concern Bayerische Motoren Werke (Bavarian Motor Company) or BMW is one of major players on the global auto scene. The BMW logo first appeared in 1913. Then the Bavarian company worked hard in the aviation industry. According to one version, the traditional Bavarian white and blue colors (Bavaria is the birthplace of BMW - Auth.), presented on the emblem of the German automaker, represent a white propeller on a clear blue sky. There is also an opinion that these two colors are copied from the coat of arms of Bavaria, and the BMW concern just wanted to once again glorify the region where their headquarters has been located for several decades.

The symbol of America, as some call the Buick brand, was founded in 1903 by David Dunbar Buick. The history of the American automaker is closely intertwined with General Motors, and its logo has been significantly “marafetili” several times. The first emblem essentially personified the automotive activities of the company. And only in the 60s of the last century did the emblem with three shields appear, representing the three key models of that time: LeSabre, Invicta and Electra. The next changes were made to the Buick logo in 1975. The result was an emblem depicting a hawk. She was instantly called happy, as the new emblem was supposed to mark a new era of design for Buick. By the way, the birth of the new logo was marked by the presentation of the new Skyhawk lineup (sky hawk). However, this line was discontinued in the 80s. At the same time, Buick returned to the option with three shields.

CADILLAC

Cadillac got its name and logo in honor of the aristocrat Antoine de La Mothe, seigneur de Cadillac (Antoine de La Mothe, Seigneur de Cadillac) in 1902. Throughout its history, the emblem of the automobile brand has undergone major changes under the strict guidance of General Motors. So, in the 90s, six birds disappeared from the emblem, along with the crown and crest that flaunted on the La Motte family coat of arms. They were replaced by simpler elements that can still be seen on the Cadillac emblem today.

The Citroen logo, we admit, is not distinguished by sophistication and has not changed much in its entire history. The two inverted Vs are reminiscent of the first orders for André Citroen, who made gears.

CHEVROLET

Regarding the appearance of the plus sign on a Chevrolet car, there are several versions. It is believed that William C. Durant came up with his famous logo after he saw a curly plus sign on the walls of a French hotel. There is also an opinion that Duran's wife saw this sign in a local newspaper and suggested that her husband use it for Chevrolet.

There are few car enthusiasts who do not know about the Italian horse standing on its hind legs. The history of the logo of the famous Italian automaker is also full of several versions. According to one of them, standing on its hind legs, a black horse on a yellow background was first used on the emblem by the Italian count Francesco Baracca, who became famous during the First World War in the lavas of the air force. According to another version, this symbol was first seen on a German plane that crashed during the war. In fact, the horse is the symbol of the German city of Stuttgart. Therefore, this element is used on the Porsche emblem. It is also suggested that the Ferrari logo appeared thanks to a herd of thoroughbred horses owned by the family of the founder of Ferrari. So, it is believed that the newly formed company approved the rearing horse as a symbol of strength and power. But with the colors of the logo, everything is simple - the three colors on the Ferrari emblem represent the flag of Italy.

Today, Fiat is one of the largest Italian automakers and one of the newcomers to the American market. With the development of the company, since 1900, the Italian logo has changed several times. The first emblem, created by Fiat designers, displayed only the full name of the brand - Fabbrica Italiana Automobili Torino. Since that time, the design has changed several times, until 2006, when the company went for a red background. Previously, the brand name on the emblem showed off on a blue background.

Ford is one of the most powerful automakers in the world, and the fact that the company managed to survive the financial crisis in 2009 without the help of the government confirms this. The history of the logo is very interesting. Before working with Henry Ford (Henry Ford) his right hand Harold Wills (Harold Wills) once owned a printing company. When Henry Ford was going through the options for the future logo for his company, Wills presented him with the first sketch, which depicted printing equipment, and used the font from the business cards that Wills used to print.

HYUNDAI

At first glance, the Hyundai logo is painfully simple. But there is no unequivocal version of the appearance of “H” on the Hyundai grille. Some will say that the name of the Hyundai brand name begins with the letter H, while others will see two people shaking hands in it. It is also believed that the deformed oval framing the letter H symbolizes the continued development of Hyundai.

Today we bring to your attention the continuation of the review car icons from around the world! At present, all developed and a number of developing countries of the world pay great attention to the automotive industry. New promising car manufacturers are emerging. However, even the old companies, the owners of such legendary car brands like Jeep or Ferrari do not give up their positions, releasing more and more powerful, beautiful and comfortable cars.

In today's review, you will learn the amazing story behind the creation of the Ferrari badge. You will find out why the Chinese Brilliance cars got such a name and what their logo symbolizes. Fans of powerful cars will be interested to read about the versions of the origin of the Jeep name and the Dodge emblem. And, of course, let's talk about very common and quite popular KIA cars in Russia. Or rather about what is hidden behind this car brand.

How did the Ferrari badge, or the fastest cars in the world

Let's start today's review of car icons with the legendary car brand that everyone has heard of without a doubt. It's about about the magnificent Ferrari (ferrari). Ferrari sports cars invariably make the heart of any man beat faster. Literally from the day of its foundation, in 1928 by Enzo Ferrari, the company has been participating in car races around the world (especially in Formula 1), achieving great success in them.
The Ferrari emblem is one of the most recognizable among car badges. Anyone who sees a pitch black stallion prancing on a yellow field will say that this is the Ferrari logo. But few people know the true history of the Ferrari emblem and its meaning. And in the meantime it was like this.
The world-famous black prancing stallion during the First World War flaunted on the fighter of the unsurpassed ace Francesco Baracca. By chance, Enzo meets the family of this hero and Francesco's mother one day offers to put her son's emblem on a Ferrari racing car. He will bring you good luck, she says, and to reinforce her words, she gives Enzo a photo of the ace with a dedication from her and the father of the hero. Ferrari likes this idea and from now on his cars flaunt a black horse on a golden background - the color of his hometown of Modena.

Logo of Ferrari and Scuderia Ferrari racing cars

Currently Scuderia Ferrari logo(Scuderia Ferrari) - the racing division of the company is a triangular shield (with the letters "S" and "F" - the first letters of the name of the division), and the emblem of the Ferrari factory itself is a rectangular sign. At the top of the Ferrari badges you can see colored stripes, these are the colors of the national flag of Italy.

The history of the brand Brilliance, or cheap "diamonds" from China

Chinese cars brand Brilliance(Brilliance) are quite frequent guests of Russian highways. Cars with the Brilliance logo can be seen in many cities of our country. Their popularity is easily explained - these cars from China are produced and positioned as "cheap" cars. And their price is really quite affordable and many can afford such a car.
Itself car brand Brilliance is owned by the Chinese auto company Brilliance China Auto. Cars are produced in the same place, in China, in the city of Shenyang (population of almost 8 million people!). The company was founded relatively recently, in 1991, but has already achieved some success. What's more, it's the only Chinese car manufacturer listed on the NYSE! And the Brilliance M2 was recognized as the best car of 2007 in China. In general, it’s not shameful to drive on cars of this brand 🙂

Brilliance brand logo and the same hieroglyphs from which it is formed

But what does the Brilliance emblem mean? Surely, you have already guessed that the very name of the brand is translated as "diamond". Apparently this name characterizes these Chinese cars as high quality cars and consumer value. The same word is encrypted in the design of the Brilliance brand, because it is nothing more than a combination of 2 Chinese characters that spell the word "diamond"!

The meaning of the KIA emblem, or plans to conquer the world

Another Asian automobile company whose brand history will be told today is the South Korean Kia Motors Corporation. KIA brand cars can often be spotted on Russian streets, and this is not surprising, because a number of models were assembled in Russia. From 2005 to 2011, KIA cars were assembled at the IzhAvto plant. First Kia Spectra, later Kia Rio, and then Kia Sorento. At present, the production of cars under the KIA brand at IzhAvto has been discontinued.
KIA itself was founded in 1944. Its head office is located in the capital of South Korea, Seoul. It is a very successful car manufacturer: number two in South Korea and number seven in the world!
The KIA logo is made in a minimalist style: stylized letters "KIA" in an oval. But the idea behind this brand is far from being as modest as the KIA emblem! The fact is that the history of the KIA brand tells us that this word itself is an abbreviation for the motto and the highest goal of the company - "Get out of Asia into the world." That is to become the number one car manufacturer in the world!

What does the Dodge logo mean. or two brothers, ram and rebranding

History of the automobile logo Dodge (Dodge) originates in the Americas. The fact is that this car brand is produced by a subsidiary of the well-known American company Chrysler, which we already told you about in one of the past.
The Dodge company itself was founded by the Dodge brothers (it was named after them) already in 1900! At first, the company was engaged in the production of automotive parts, but then switched to a full-fledged production of cars.
Currently Icon brands Dodge has a very simple design. The logo is the word "DODGE" with a pair of red slanted stripes. It can be seen on all more or less modern cars, for example, the Dodge Charger SRT8.
An earlier version of the Dodge emblem was much more interesting. Until now, on many cars you can see the red head of a ram in a frame stylized as a shield. More specifically, this is the head of a bighorn, a powerful animal from the genus of sheep that lives in the mountains of the American continent and is famous for its massive, spiraling horns. According to one version, the Dodge emblem repeats the Dodge family crest. According to another, the Dodge badge means a stylized image of the bizarre exhaust pipes of the brothers' first cars, similar to horns. And in addition, they symbolize the assertiveness and power inherent in bighorns.

Now this old Dodge logo is used only for Ram cars.

The emergence of the Jeep brand, and the legend of the mighty Jeep

Finally, let's talk about another car brand, which by no means could not be ignored, this is the legendary Jeep(Jeep). Cars under this brand are produced by the same American corporation Chrysler as Dodge cars.
Powerful and comfortable Jeeps have long been the favorites of many men around the world. These cars are really distinguished by the highest cross-country ability and power, but at the same time they are very comfortable and functional. In addition, Jeep SUVs have long been an icon of masculine style, a kind of symbol of “coolness”.
Jeep badge very simple, this is a truly "male" emblem - concise and strict. In fact, the Jeep logo is just an inscription ... Jeep! But with the origin of the name itself, everything is much more complicated. No one knows exactly where this word came from and what it means. But there are several interesting versions.
According to one such version, "jeep" is an abbreviation for GPW. During the Second World War, special light military vehicles "Ford GPW" were produced. It is possible that the first two letters (G and P - "Jeep") subsequently became the name for a new generation of similar civilian vehicles.
According to another legend, Jeep cars owe their name to ... a comic book character! In the 1930s, comic books were published telling about the adventures of the animal Eugene Jeep. This funny and resourceful character was so popular that even a technique was named after him.
The third version is of the opinion that Jeep is short for "General Purpose". So in the US Army is called the category of general purpose vehicles, where these cars belonged.
We are unlikely to know the truth. Yes, it does not matter, it is important that there are such amazing cars as Jeep!

That's all. There will definitely be a continuation of the story about car icons of the world!

When copying an article or part of it, a direct link to